Quick Verdict

Overall 4.4
Ease of use 4.2
Features 4.6
Support 4.3
Value for money 4.0

Best for: Sales teams and growth hackers running outbound B2B prospecting campaigns

Lemlist is the go-to tool for cold email prospecting. If you're running outbound B2B campaigns and need hyper-personalized multichannel sequences, nothing comes close - but it's purely an outbound tool, not a newsletter platform.

Try Lemlist for free →

Lemlist Pricing 2026

Plan Price Includes
Email Starter $39/mo Séquences email, personnalisation
Email Pro $69/mo LinkedIn + email, enrichissement de leads
Multichannel Expert $99/mo Email + LinkedIn + appels, IA
Enterprise Free Tarif sur mesure, gestion d'équipe

Key Features

Feature Lemlist
Email campaigns
Automation
Built-in CRM
SMS marketing
Landing pages
A/B testing
Transactional email
Segmentation
Integrations
API

Pros and Cons

✓ Pros

  • Gold standard for cold email outreach
  • Advanced personalization (dynamic images, videos)
  • Multichannel sequences: email + LinkedIn + calls
  • Built-in lead enrichment
  • Intuitive despite feature depth

✗ Cons

  • Not suited for newsletters or bulk email campaigns
  • Expensive for solo users
  • No free plan
  • No built-in CRM
  • Requires serious email warm-up setup

Our Final Verdict

Lemlist is the go-to tool for cold email prospecting. If you're running outbound B2B campaigns and need hyper-personalized multichannel sequences, nothing comes close - but it's purely an outbound tool, not a newsletter platform.

Lemlist logo

Ready to try Lemlist?

Try Lemlist for free →

Affiliate link - we may earn a commission if you sign up via this link, at no extra cost to you. Commission: Partner program available